Discover new ways to elevate gameplay
Turn the car into part of the game
Cinemo Gaming
Cinemo Gaming powers the next-generation entertainment arena in the car – where passengers jump into multiplayer games using their own smartphones, and every moment of gameplay can come alive through the vehicle itself.
Lights pulse, haptics respond, audio surrounds, airflow shifts, and displays can react in real time, creating a fully immersive in-car gaming experience unlike anything on the road today.
One-stop shop for OEMs and game publishers
Book a demoFor OEMs
Bring games into the vehicle
Everything needed to offer gaming in the cabin: from passenger onboarding and smartphone controllers to single-player and multiplayer games. Cinemo handles what differs between platforms, so your team integrates one partner, Cinemo, and keeps control over how and when gaming runs in each car model.
For game publishers
Reach passengers in a new environment
A direct path to millions of passengers without building a custom integration for every OEM and hardware setup. Standardized APIs mean you build once. From smartphone multiplayer to gameplay that reacts to the vehicle itself, the car is a unique platform and we understand it.
Endless gaming experiences
Immersive gaming
The car joins the game
Bring the vehicle into the action with synchronized lighting, climate, audio, displays, and more. The cabin reacts in real time, creating a gaming experience that extends beyond the screen – all while OEMs retain full control over safety, security, permissions, and feature availability.
BYOD gaming
Everyone joins with the phone in their pocket
Turn every passenger’s smartphone into a game controller and join multiplayer experiences on the vehicle display in seconds. No dedicated controllers required—just pick up your phone and play.
Do you want to see the demo live?
Take a seat in our demo cars on August 26-28, 2026 in hall 2.1, stand C-040 to experience how immersive gaming is bringing a new level of entertainment to the vehicle and sit in our demo cars.
Cinemo and SmashLabs partner to deliver a new level of immersive in-car gaming
The integrated solution combines SmashLabs’ music-based games with Cinemo’s scalable software, synchronizing lighting, haptics, audio, and even climate elements with gameplay to create an immersive, multi-sensory experience.
The first game available from SmashLabs via Cinemo’s integration is Smashworld: Beat Explorers, a rhythm-based game where player interactions are directly synchronized with music, enhanced by immersive Dolby Atmos audio when supported by the vehicle.
Groundbreaking innovation, delivered
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cars powered with our products
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OEMs consider us their go-to partner
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Tier 1s trust in our expertise
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leading content providers collaborate with us
Made for the moments a living room doesn’t have
Passengers expect more from in-car entertainment than passive media or isolated screens. Cinemo Gaming creates shared, interactive experiences that bring everyone in the vehicle into the moment.
Charging
Time that’s already stopped.
A charge stop becomes a session everyone in the car can join.
Long drives
The back seat, occupied.
Kids stay in something they chose, for as long as the road takes. Passengers join from their own phones and play against each other in the cabin.
Front passenger
Play while the driver drives.
Full gameplay in the passenger seat, governed separately from the driver’s.
Quick answers
Do we need to integrate every game individually into our vehicle platform?
No. Cinemo’s standardized In-Car Game APIs provide a common integration layer that can help reduce the effort required to support multiple game titles and publishers across different vehicle programs.
How much control do we keep over which gaming features are turned on?
Full control. OEMs decide which features ship in which markets, trims, or vehicle configurations: for example, enabling multiplayer only on trims with the right in-car displays, or disabling front-passenger gameplay in regions with stricter distraction regulations.
How can games use the vehicle beyond simply running on a screen?
Games can connect to supported in-car capabilities such as multiple displays, audio, lighting, haptics, and other vehicle signals, allowing the cabin itself to become part of the experience.
How is gaming handled while the vehicle is in motion?
Gaming experiences are adapted according to the vehicle state. The driver remains focused on the road, while front- and rear-seat passengers can enjoy entertainment during the journey. When the vehicle is parked, for example while charging, the driver can join the experience as well.
How can we scale gaming across different vehicle models and hardware configurations?
Cinemo helps abstract differences between vehicle platforms through standardized APIs, making it easier to introduce gaming experiences across multiple models while adapting the experience to the capabilities of each vehicle.